Google Search Console has become an essential ally for Digital Marketing professionals, especially in SEO optimization in search engines like Google.
This tool has been key for several years in solving many problems that arise on websites. In addition, improvements are constantly being made, both in appearance and design, as well as in functionality.
Below, we’ll show you the most important features, benefits, and what makes it unique. We’ll also identify relevant keywords and incorporate them in strategic places to improve the readability and structure of the text.
What is Google Search Console?
Formerly known as Google Webmaster Tools, this free platform from sweden phone number list Google allows you to monitor and optimize your website according to your SEO (Search Engine Optimization) strategy. Its goal is to make sure that your website is correctly indexed by search engines so that people can easily find it.
This tool provides you with insights into your organic traffic performance, helps you identify and resolve indexing errors that may affect your rankings, and lets you analyze which keywords or queries users use to reach your site and where you appear. And that’s not all! Google Search Console also has many other useful features.
Below we present the most important features, benefits and what makes this tool unique.
What is Google Search Console used for and how does it improve organic SEO?
As we mentioned earlier, Google Search Console is used to manage organic SEO strategy on search engines, both for new websites and existing projects.
You can easily check your website traffic data in Google Search what do you want to say? and find out how often your website appears, what position it is in the ranking and under which keywords users search for you. Are you a real estate agency, but people find you when they search for opticians? With all this information, you can easily resolve these types of situations.
But that’s not all Google Search Console has to offer. You’ll also be able to generate reports to analyze your site’s performance, troubleshoot AMP pages, improve mobile usability, manage your sitemap, and other metrics that will help you understand any indexing issues your site may have.
How to set up Google Search Console
Google Search Console Do you want to start using this tool today? Here are some simple steps to install and configure Google Search Console:
- Sign in with your Gmail account.
- Go to Google Search Console. You need to choose between taiwan data starting with “Domain” (which includes all URLs from all your subdomains) or “URL Prefix” (which will only include the URLs you entered).
- Follow the instructions to confirm that you are the owner of the website. There are 7 ways to do this, you can find more information in the Google Search Central tutorials.
After completing the process, return to the Search Console home page to ensure that verification was successful.
You are now ready to start using the platform! We hope you find these steps helpful.
How to get the most out of Google Search Console?
Search query
With the changes being made to this tool, you will now find this information under the name “Performance.” This section provides details about the keywords used by people to reach a specific page or content on your blog.
It also shows the number of clicks a particular URL received. The number of impressions a page or piece of content had, and the position a keyword occupies in Google.
Finally, it is important to consider the CTR (Click Through Rate). This is calculated by dividing the number of clicks by the number of impressions, and shows the click rate relative to the number of times a page was visited.