Potential customers are, those who may be interest in purchasing your products or services. Get to know their characteristics, their nes, pain points, goals and limitations. Observe the type of language us and the most frequent communication channels.
Using the information you gain from your target audience, you can begin to outline your mia plan.
Now that we have all the information
We ne to know, we can think about how the campaign works and how to create it. There are basically two ways to set up performance mia: charging for every thousand views of the ad (CPM, or Cost Per Thousand Impressions), or charging for every click on the material (CPC, or Cost Per Click).
So, the first step is to choose hong kong email list the platform where you want to launch your campaign, whether it’s the search network, the display network, a Google remarketing campaign, or social networks like Facebook and Instagram .
Once you have establish the channel that will host the ads, it is time to choose the billing method, which, as we have shown, consists of two options.
In the case of cost per click
CPC, you establish even though i’m not a golfer the amount you can pay for each interaction. It is very important to calculate this investment well, since if it is too low compar to your competitors, your brand will not have the visibility you want. If it is too high, you may spend more than necessary and may even compromise your budget at the end of the month, with an unpleasant surprise when it comes time to pay the bill.
Therefore, the adb directory investment calculation must be precise. In addition, you must establish your objective with the strategy. For example, when advertising on Facebook, through the Facebook Ads platform, you have the following objective options: