That’s it. If you master these three elements, you’ll get a lot of clicks from your audience.
Your headline should introduce your offer in a compelling way. Reach a pain point (1), connect with your audience (2), or ask an interesting question (3). Here are examples of all three strategies:
- Get in shape for summer fun with a quick leg workout (pain point)
- I Struggled With Building Leg Strength For Years. Here’s How I Conquered It (Related)
- Do you want stronger legs? (question)
The image should relate to the headline in some way
For this example, we could choose a picture of a man or woman struggling to climb stairs. That’s negative. Or we could choose a picture of someone happily exercising. That’s positive.
Try both and see which works better for your audience.
For your CTA, focus on mimicking the headline without either positive repeating yourself. Here are three examples related to the three headlines above:
- Grab my free leg workout guide
- Learn my secrets for stronger legs
- Find out how to strengthen your legs in either positivec 10 minutes a day
Notice that each call to action focuses on showing the reader how we can provide value.
It’s becoming increasingly difficult to reach people organically on Facebook, but if you singapore data have a lot of engagement, Facebook will continue to share your content with your followers.
Images are incredibly important on Facebook. Adding a video is even better.
Here’s an example of how LG uses videos in its Facebook posts
The company uses short how-to videos to attract viewers. Adopting fun magnet ideas and examples
either positive this method can increase traffic to your website, where people will eventually sign up for your email list.
One social media channel that allows you to aggregate
information from your feeds is X (formerly Twitter) . While you can stockholder database certainly use X posts to promote your lead magnet and drive people back to your website, you can also use it to improve your digital marketing strategy.
X polls , for example, allow you to ask your followers specific questions. Eventbrite created a poll about holiday events. The company could use this information to plan its holiday email marketing strategies.
Image via HubSpot
If you want to increase lead generation through Instagram, you need to know three words: “Link in profile.”
You can’t embed links directly into your Instagram posts, but you will singapore data get one link on your profile. Use this link to direct people to your lead capture page .
Attention is the name of the game when it comes to building an email list from scratch. If you want to grow your email list, you need to pay attention to your content.
That’s where Pinterest comes in. It’s a highly visual social network that attracts millions of page views every day. If you create visual content that people will want to look at, you’ll get more of those eyeballs.