Home » What Is Data-Driven Decision Making?

What Is Data-Driven Decision Making?

Many company executives understand the importance of DDDM, yet a large percentage of organizations are still in the process of becoming more data-focused. In fact, the majority of these initiatives fail because businesses focus more on the technology and less on the fundamental shift needed in the company culture needed to ensure success.

Here, BairesDev looks into how a DDDM approach can benefit companies, what stops them from being successful, and what contributes to success.

Benefits for Businesses

Work management software provider Binfire job function email list sums up the primary benefits of DDDM: “Data analysis allows companies to choose new business opportunities with a higher chance of success, generate a higher level of revenue, and prepare the business for future growth by more accurately predicting future trends.” Using data as the basis of decision-making ensures continuous progress toward goals and objectives.

Limitations

But companies can only reap those benefits if they’re not hampered by common limitations such as those listed below.

  • Checking for the wrong metrics. Each company must carefully determine its critical key performance indicators (KPIs) and use the corresponding data. Checking for irrelevant information will only set leaders in the wrong direction.
  • Not having a suitable data management solution. Any data management solution must include the features a company needs to manipulate information in helpful ways. It must also be flexible enough to change as elixir elixir is a general-purpose language the company’s needs shift.
  • Workers at all levels unable to access relevant data. Data is no longer solely the purview of data analysts. Employees at all levels should have access to the data that can help them make independent decisions for their departments.
  • Workers not trained to use data effectively. Data is worthless without proper interpretation and analysis. Employees at all levels should be thoroughly trained in data literacy.
  • Lack of support from executives. A data-driven culture is much harder to achieve without support from the top levels of an organization. Company leaders should share information about the benefits with reticent executives.

Success Factors

Companies that excel at DDDM combine vietnam data the critical factors of a robust analytics solution, employees proficient at data interpretation, and a supportive culture. How can companies that don’t have these factors in place adopt them? It may not be an easy transition, but here are a few tips:

  • Be ready for change. Before considering a analytics solution, ensure the company is ready from a change management perspective. Are key executives on board? Are team members ready to shift their thinking to a DDDM approach? Are you prepared to train employees in proper analysis skills?
  • Explore all options. Before purchasing a analytics solution, explore all the options, including the possibility of custom software development. Be sure you know the kinds of information you will want to gather as well as where that will come from, given you probably already have numerous sources that could be consolidated.
Scroll to Top