If you don’t have a website, you’ll have a hard time building an email list. In fact, it can be nearly impossible.
As I mentioned above, your email list depends on your traffic. The more people visit your website, the more email addresses you can collect.
You need not only a website, but also content. Great content is ranked by loan database search engines and increases traffic to your site. We recommend starting a blog on your website and writing long articles aimed at your target audience.
That’s what we do here at Hello Bar. We write long, comprehensive content to help our prospects and potential customers better understand how marketing works. As a result, we get traffic directly from Google.
And that traffic is free.
If you haven’t already, create a website using AI Website Builder or a different types of ctas allow you to track and optimize your marketing strategy cheap web host like Bluehost and install WordPress . You can then choose a free or premium theme as your design and start blogging.
2. Know and understand your audience
There are certain assumptions you can make about your audience. For example, if you run an online sporting goods store, you can safely assume that your audience is interested in fitness.
Beyond that, however, you have to dig a little deeper.
Almost every business has multiple buyer personas. A buyer persona is a fictional version of your target customer.
That’s pretty detailed, right? This example buyer persona includes singapore data pain points, gender, age, location, occupation, income, and more. It also details the customer’s motivations, goals, and frustrations.
Creating buyer personas isn’t just for fun. You’ll use each one to target relevant content to that persona.
For example, in the example above, the customer is a woman who has narrow feet and is struggling to find shoes that fit her. You could write an article about the 10 best shoe brands for women with narrow feet. This content would attract your target customer, and at this point, you could offer to collect their email address.
3. Install Hello Bar on your website
It may sound biased, but we consider Hello Bar to be the best lead capture tool available today. It’s lightweight, easy to install, and ridiculously effective.
Hello Bar lets you use top bars, modals, sliders, notifications, exit pop-ups, and more to collect email addresses. When you create a Hello Bar, you can automatically push it to your entire site or just specific pages.
A top bar will appear at the top of your site and allow people to enter their email addresses right there and then. Experiment with different bar types to see what works best for your audience. You can also A/B test similar bars against each other.
4. Hello Bar makes this process easy for you
Hello Bar makes collecting email addresses easy and offers many email integration options. You will need an email service provider to send emails to your list once you start collecting addresses.
The best email service providers allow you to automate your email marketing campaigns. You can segment your lists based on specific criteria, email drip campaigns , and more.