Is [competitor name] Treating you well? Hello [name]. You are using [competitor name] For [task]. I have a group of customers who A simple easy-to-understand recently . Switched to my tool/product,

, and they shared many horror stories about how [competitor . Name] Did [a, b, c]. If you think there might be a fit here, I’d . Be happy to explain how Works and how you can use it to .

Achieve your goals unlike [competitor name] We

[insert usp] And never [a to our customers]. Let me vp r&d email lists know if you want to learn more. Thank you, [name] From [company]. Why . This template works: this encourages your prospect to rethink their situation and positions your product . As a better alternative. Are you happy with [competitor name]? Hello [name], I see you . Are using [competitor name] For [task] And wanted to reach out to promote

.

Which is similar to [competitor name] But

Better. I know [competitor name] Does the complete guide to diy seo not provide . Excellent service; in fact, I regularly see customers complain about slow response times on twitter. Just so you know, here at

We explain why [the product is better]. Don’t take my word for it; here’s a testimonial from a company that switched to . Us from [competitor name] Just six months ago: [add reference] If you’d like, I’d be .

Happy to offer you a free trial

So you can test drive

. Let . Me fax database know if you’re interested. Thank you, [name] From [company]. Why this template works: similar . To the previous template, this template encourages your prospect to re-evaluate their situation. Like [opponent . Name], but with [benefit]. Hello [name], I see you are using [competitor name] For [task] . And wanted to reach out to promote , which is similar to [competitor name] . 

But better I know you’re a busy

Person, so I’ll summarize the key benefits of .

Very quickly: advantage advantage advantage does this appeal to you in any way. I’d be happy to offer a free trial that allows you to take . For a test drive yourself; let me know if you are interested. Thank you, [name] . From [company]. Why this template works: this template better highlights your key selling points in .

For your prospect to compare and contrast their . Options. I looked at your website yesterday and found this. Hello [name], I was doing . Some research on [industry] Yesterday and came across your website. It’s a great website, but . I noticed that it loads quite slowly, which can hurt your conversion rates. I actually . Took the liberty of running a quick performance test for your site and I have .