If the analysis were in a generaliz way, you woul never know that a certain platform has a poor performance compar to another.
The reports provid by performance mia advertising platforms cannot understood as just an extra resource, but rather as a fundamental analysis tool in your marketing management.
The analysis of these reports must be carri out on a recurring basis, carefully checking each item that is reflect in the cost of your ads, cross-referencing different information and comparing it with data extract from other platforms.
3. Not tracking your ad campaigns
Lack of follow-up is one o greece email list the main mistakes people make when marketing with performance mia.
It is not uncommon to find professionals who launch a campaign and allow it to run for a while, only to evaluate the overall results after a few days.
Even if a campaign, analyz globally, yields positive results, it is possible to further ruce advertising costs, as there may be situations in which certain days of the week or times of day have more clicks, a greater number of views or lead generation.
As in performance mia, ad costs
Are measur by their which poster is shown depends on the performance, it possible to ruce these values by determining the times and days of broadcasting on the platform.
Therefore, it is essential to monitor all ads daily so that you can check the variables and extract some insights with the aim of improving the performance of your marketing strategy.
4. Not testing ads
The mistake agb directory describ in this topic is very common among beginners in digital marketing. As already mention, in performance mia the cost of your ads is measur according to the results obtain with your strategy.
For this reason, it is essential to find the best form of communication to reach your audience, and there is no more effective way to do this than by carrying out tests.