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The formula for a compelling email subject line

We ’re going to give you 50+ engaging email subject lines , but first, we want to discuss formulas and why they work.

You might think that a formulaic approach to copywriting would be a bad thing. After all, don’t unique and eye-catching email subject lines get better responses ?

The answer is yes. However, catchy email subject line formulas can help inspire you. By filling in the blanks with a good description as below, you can get as quirky, funny, surprising, or insightful as you want .

2. Communicate the value of your email

A great email subject line succinctly uk phone number library communicates the value of the email content. Whether it’s an exclusive offer, breaking news, or valuable insights, the subject line communicates what the recipient will gain when they open the email. This value proposition can make the email more engaging.

3. Improve delivery rate

Email Service Providers (ESPs) use  have you managed to understand algorithms to filter out spam. A compelling email subject line can help your email avoid being marked as spam.

According to a study by Invesp, 69% of email recipients classify an email as spam based on the subject line alone. Since a well-written subject line is more likely to be relevant and engaging, it can determine whether an email is spam or not.

Do you want to massively grow your email list?

It’s easier than you think. Add Hello Bar to your lead generation tools so you can invite website visitors to sign up for your email list .

On your Hello Bar dashboard, you can text services choose the goal of your email collection to set up a top bar, slider, modal, or any other type of overlay. Once you push it online, you can collect email addresses from anyone who visits your website .

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