Alternatively, you can create a membership site. Offer a free month of access to anyone who signs up for your email list as your lead magnet.
Facebook or Slack Groups
If you don’t want to bother creating your own forum or membership page, you can take the conversation elsewhere. Starting a membership group is free on Facebook , Free , and other apps.
Not all lead magnets are particularly useful. Sometimes they are just fun. You can give prospects a short break from their daily lives to enjoy.
You can incorporate interactive elements into your marketing campaign .
Let’s take a look at some fun lead magnet ideas below.
29. Quiz
Facebook quizzes and other quizzes are lead magnet ideas that have been popular for years.
So you have other sites that host quizzes, whether it’s finding out which Harry Potter character you’re most like or learning which interior design style best suits your taste.
Create a quiz related to your industry, but consider approaching it from a pop-culture perspective. For example, if you sell sportswear, you could create a quiz that tells users which “Friday Night Lights” character they would most likely play.
Here is an example of a quiz lead magnet .
Image via Ahrefs
Don’t be afraid to get creative when creating lead magnets. Make sure users get answers immediately and include more than just an answer. Include images, descriptions, and other engaging materials on the page.
30. Survey
Surveys can be both fun and useful. Potential customers can provide their ig database opinions and brands collect data.
The image below is an excellent survey magnet .
Image via GetResponse
Your survey can be about any topic related to your industry why is email collection important? or category. Just make sure the questions are fun and easy to answer so your participants don’t get bored halfway through.
Who doesn’t love getting something for free? Absolutely no one. That’s why you need to consider giving away the perfect lead magnets. In exchange for their email addresses, prospects will receive an offer of a free product or something of similar value.
Ideally, the reward will be something in your catalog. You don’t want to give away free iPads just because people love iPads. It won’t have the desired impact if it’s not related to your business.
You can also use one of these fun or leadership community singapore data building magnet ideas;
- List of quotes
- Mobile app or game
- Manifesto
Ideas and examples of a magnet for the bottom of a funnel
When prospects reach the end of their journey, they are ready to become customers. They have already done their research and want a reason to buy your product or service.
Educational and useful ideas lead magnet at some point are not very attractive. You need an offer that will help tip the scales in your favor.