In the age of the internet, your business website is your shop window, and its aesthetic appeal is just as important as its brick-and-mortar counterparts.
According to a study , users only need an incredible 50 milliseconds to form an opinion about your company based on your website.
Another hard-to-believe statistic says that retailers lose $1.73 billion in sales each year due to poorly optimized websites.
Of course, any digital business hoping to build a solid foundation needs to focus heavily on its website conversion rates. And in an age where customer experience is paramount, quality website design can be a rare differentiating factor.
Why is web design important for converting leads?
How exactly is your business affected by your phone number list website design? To answer this question, we have prepared a few more statistics. Check it out:
If statistics aren’t your thing, here are a few clear reasons why you should prioritize website design in your quest for improved conversions, in no particular order:
- You only get one first impression — In most cases, your website is the first point of contact between you and your prospects. It will therefore have a huge impact on how newbies perceive your brand as a whole. If you don’t want your bounce rates to increase, we recommend you put some effort into building an attractive website .
- Good design boosts your SEO – Search engine crawling algorithms use design elements to index web pages. One of the cheapest ways to get traffic , and ultimately conversions, is using SEO-friendly design to rank higher on Google and other search engines and attract organic visitors.
5 Ideas to Use in Your Web Design to Improve Conversion Rates
We asked experts from a custom web design best litmus alternatives for effective email campaigns company for a few concrete design ideas that will help you turn your website into a real conversion machine. You can check out five of them in this article below. However, if you’re just starting out with website building, you can learn how to build a website from scratch.
1. Keep your branding consistent
Your branding has a huge impact on how your audience engages with you, whether you’re a B2B SaaS startup or a new mom who decided to start a blog and share your experiences as a new parent.
Regardless of your intentions, industry and niche, adb directory well-presented and consistent branding will help you tell a story that connects the right audience with your products.
If you want your business to look authentic and engaging, you need to make sure your website matches that brand narrative.